Guides
Plain answers to the questions people keep asking
Every one of these has thousands of posts behind it and not much of a straight answer. We say plainly when the honest answer is that a product will not fix it. Some links earn a commission, which never affects what gets recommended.
Hair
The order matters more than the products
Wash day in the order that works, for wavy through 4C. What each step is for, how often, and the two habits that cause most frizz.
7 min read
HairCurly kid, straight haired parent: a wash day that works
If your child's hair is nothing like yours, almost everything you know is wrong for it. Here is a wash day routine, in order, with the rules that matter most.
3 min read
HairThinning edges and traction alopecia: what is reversible and what is not
Traction alopecia is reversible early and permanent once the follicle scars. Here is how to tell which stage you are at and what has actual evidence behind it.
3 min read
HairProtein or moisture: the wet strand test that settles it
Protein overload and dryness look identical in the mirror and need opposite treatments. One thirty second test tells you which one your hair actually needs.
3 min read
HairHow to find your hair porosity, and why it matters more than curl type
The float test is unreliable. Here is the running water test that actually works, what low and high porosity mean, and which products suit each.
4 min read
Makeup
Primers solve one problem each, so buy for yours
Grip, blur, mattify and hydrate are four different products sold under one word. Which one your skin needs, and why layering all four does nothing.
3 min read
MakeupCakey is almost never about how much you applied
Cakey makeup is usually texture, dryness or too much powder rather than too much foundation. What causes each, and how to tell which one is yours.
3 min read
MakeupWhy you look grey in photographs and fine in the mirror
Flashback is caused by light-reflecting minerals in powder and sunscreen, and it hits deeper skin hardest. How to find the culprit and what to buy instead.
3 min read
MakeupWhy your base is gone by two in the afternoon
Makeup separating through the day is oil, not a bad foundation. Why it happens, what actually holds a base down, and what to stop doing.
3 min read
MakeupYour foundation is not the problem, the dry patches are
Foundation catching on flakes is a skin problem, not a formula problem. What causes it, the order to fix it in, and which bases cope while you do.
3 min read
Body
Sweating through everything, and what actually helps
Deodorant does nothing about sweat. You need an antiperspirant, applied at night, and the strength ladder goes further than most people realise.
4 min read
BodyWhy natural deodorant gives you a rash, and what to use instead
That red, itchy underarm rash a week after switching is usually baking soda, not an allergy to natural deodorant. Here is why, and the formulas that avoid it.
4 min read
BodyDark knees and elbows, and a realistic plan for them
Thicker skin, constant friction and daily sun exposure. Exfoliate chemically, moisturise on damp skin, and use sunscreen or you will undo your own work.
3 min read
BodyThe bumps on the backs of your arms, and what actually helps
Keratosis pilaris affects around one in three people. It is not acne, scrubbing makes it worse, and consistent lactic or salicylic acid makes it far less visible.
3 min read
BodyDark underarms: what actually causes them and what to do
Often it is not pigment at all. Shaving shadow, friction and deodorant irritation explain most cases. Here is what to try first and what to never do.
3 min read
Skin
A Korean skincare routine for dark spots, in order
K-beauty is built around barrier health and gentleness, which is exactly right for pigment. Here is a routine in order, with what each step is for.
3 min read
SkinSunscreen with no white cast, and why it matters more than you think
Giving up on sunscreen because of grey cast is common and fixable. Here is which filter types disappear on deep skin and which formulas actually deliver.
3 min read
SkinDark marks that last for months after a breakout
Post inflammatory hyperpigmentation is pigment, not scarring, and it fades. Here is what works, how long it takes, and why gentler beats stronger.
4 min read
Brands
The Ordinary, decoded: which product for which problem
The Ordinary names everything like a chemistry exam. Here is the plain English translation of the ones worth buying, and the ones people misuse.
3 min read
BrandsCeraVe blue vs green vs SA, and how to pick the right white bottle
CeraVe sells near identical white bottles where only the text colour differs. Blue is hydrating, green is foaming for oily skin, grey SA is for bumpy texture.
3 min read
BrandsOlaplex numbers explained, and which ones you actually need
Olaplex sells No. 0 through No. 9 and the numbers are not a sequence. Here is what each one does and why most people only need two or three.
3 min read
BrandsWhich SheaMoisture line is right for your hair
SheaMoisture has an entire aisle and names every line after an ingredient. Here is what each one actually does, from Jamaican Black Castor Oil to Low Porosity.
4 min read
Brandsamika blue vs orange, and what all nine lines actually do
amika sorts everything by colour and tells you nothing. Blue is moisture, orange is bond repair. Here is what every amika line does and when to skip it.
4 min read