Fenty Beauty

Icon Velvet Liquid Lipstick

Icon Velvet  ·  lip  ·  0.16 oz  ·  around $29

Should you buy it? Fenty Beauty Icon Velvet Liquid Lipstick is a lip at around $29 for 0.16 oz. A velvet matte that stays comfortable longer than a true matte, in a range with the depth the brand is known for. It suits a matte finish, all-day wear, full coverage.

What it is

A velvet matte that stays comfortable longer than a true matte, in a range with the depth the brand is known for.

Worth knowing

Velvet rather than flat. It still dries down, so prep the lip first.

Who it suits

Where to buy it

These go to each retailer's live listing, so the price and stock you see are theirs and current. Some earn us a commission, which does not affect whether a product appears here.

Sephora Ulta

How it compares

Other lips in the directory that overlap with this one.

ProductPriceSuited to
Maybelline SuperStay Matte Ink Liquid Lipstick $11 An affordable pick, A matte finish, All-day wear
The Lip Bar Matte Liquid Lipstick $14 A matte finish, All-day wear, Full coverage
Beauty Bakerie Lip Whip Matte Liquid Lipstick $20 A matte finish, All-day wear, Full coverage
Pat McGrath Labs MatteTrance Lipstick $40 A matte finish, Full coverage, A splurge

Related reading